The cellphone service providers that offer Canadian phone services are losing customers at a faster rate than ever before, according to a new study.
The analysis from research firm Access Research Inc. found that the number of Canadians switching to other carriers dropped by 9.9 per cent between April and September.
“This is not surprising as they are not really competing in the marketplace,” said Dr. Jonathan Sperling, an economist at Access Research.
“The cost of the product is just too high.”
Access Research has done research on Canada’s cellphone industry since 2009 and says it’s the second-biggest in the world.
“We know that Canadians don’t always like the price of their cellphone, especially for high-end products,” said Sperng.
“But it’s not because of the quality, it’s because the product doesn’t offer the services Canadians want.”
The Canadian phone industry has been losing customers for years.
In 2010, the country lost 7.2 million customers, and the numbers have dropped by more than 5 million since then.
In the year ending June 30, 2017, Access Research found there were about 5.5 million people who had no cell service.
But the industry has seen rapid growth in recent years.
The number of Canadian mobile phone subscribers jumped by more then 50 per cent from 2013 to 2017, and is projected to grow by more in 2020.
The growth is largely driven by the launch of the iPhone 6, which is expected to increase the number and speed of data connections.
In 2018, the Canadian wireless industry generated more than $1.9 billion in revenue, according the Canadian Wireless Telecommunications Association.
And it’s expected to double its annual revenue from 2019 to 2021.
The industry also is seeing an uptick in its cost, with the cost of a typical monthly plan going up by nearly 10 per cent since 2015.
But even though prices have gone up, access to phone services has been rising, especially in rural areas.
The Canadian Association of Independent Business, which represents some 600 of the country’s top 200 businesses, estimates that the average price of a monthly mobile phone plan rose by $50 in 2017 to $140.
Access Research’s analysis suggests that if consumers were offered a choice between a cheaper cellphone plan and a better wireless service, the majority would choose the cheaper plan.
But that’s not the case.
In Canada, the average Canadian smartphone account owner has more than 4,000 wireless devices, and most are connected to at least one mobile hotspot.
The average Canadian has more mobile phone lines than in any other country, Access said.
“In many parts of the world, there is no comparable market where the average consumer is receiving better or cheaper services than in Canada,” Sperlin said.
The majority of the people who don’t have access to the internet are also using their phones to surf the web.
Access also found that Canadians are spending more time on the internet than ever, with Canadians spending an average of 30 minutes a day on the web, compared to just 7 minutes in 2014.
“That is probably the largest chunk of the population, the portion that doesn’t have a broadband connection, is spending a lot of time on these sites,” S.A.S. said.
Access is also tracking the number, location and time of all cellphone users in Canada.
It’s one of a number of research studies that suggest Canadians are increasingly using their cellphones as a way to stay connected and stay connected to friends and family.
In its report, Access says the number is at an all-time high.
Access estimates that there are more than 1.1 billion cellphone users worldwide, and it predicts that by 2025, the number will be close to the 1.8 billion that Canada is already.
Access says that by 2060, Canadians will be spending an additional $2.5 billion a year on their mobile phones, and will be using them to get more and more data.
The study also found Canadians are more likely to switch to other cellphone carriers than to switch directly to another service provider.
The research found that for every million Canadians who have an Internet connection, 2.5 to 3.4 are switching to a different carrier.
That translates to roughly 2.8 million Canadians switching from an existing service provider to another.
But Sperlings research shows the rate of switching is only going up, with a rate of 6 per cent per year.
“There are a lot more people switching, more people using their mobile devices as a primary form of Internet access, so that’s going to translate to a lot less cost and a lot lower cost,” Sabor said.
Canadians are switching more often than ever.
In 2016, more than 22 per cent of Canadians used their cellphone for more than 30 minutes of data usage per day.
That’s up from 15 per cent in 2014, and up from 11 per cent a decade earlier.
More Canadians are using their smartphones to surf and search the web and social media sites. But there